Sophos: Google easily fooled by PDF link-farms
Link-farming with PDF (still) fools Google. What are they parsing, and what are they doing with what they get?
About the author: As CEO of the PDF Association and as an ISO Project Leader, Duff coordinates industry activities, represents industry stakeholders in a variety of settings and promotes the advancement and adoption of … Read more
The Sophos blog discusses their discovery of a (very) old method of SEO manipulation leveraging Google's (apparent) trust in the contents of PDF documents.