This years motto, Impetus for digital communication: Ditch the pages and focus on content, underscores why future customer communication will revolve around multi-channel-capable document processing.
Comparting is fast approaching. The international forum for Multi-Channel Document and Output Management will be held on October 15th and 16th, 2015 in Böblingen near Stuttgart. Harald Grumser, Compart owner and founder, insists that companies need to move away from the letter-sized format. In his presentation, the CEO explains why an 8.5 X 11 page is highly unsuited to the new world of communication, where displaying documents on the web and mobile devices makes generating them in a universal format necessary.
Document processing then becomes more about transferring content, with creation and delivery effected outside the confines of the given application. Page size and output channel are therefore not selected inside the application, but much later than is generally practiced today. Grumser will also demonstrate some promising solutions and explain why current trends such as HTML5 are just a single step in the long journey to size- and device-independent document processing.
The world of document and output management is in the throes of change, as reflected this year in the forums usual array of high-profile presentations. Renowned companies like Allianz and IBM will explore different aspects of modern document processing (input/output workflow, dynamic output) and explain why there is still considerable potential for optimization in these areas. The IBM BluePostbox is one such proven solution for mobile document delivery.
Comparting is well known for its broad range of topics. High-volume production printing has always been one focus. This year, ThyssenKrupp Steel Europe AG will explore the question of what is needed for consistent quality assurance of print data. Kern AG will show new solutions for planning, control and reporting in transaction printing. Another featured presentation introduces various product innovations out of the Compart Laboratory to show users what they can expect from Compart solutions technology in the near future.
Dirk von Gehlen of the Süddeutsche Zeitung will explore yet another aspect for the international audience. For the renowned journalist, our societys increasing digitalization means the end of mediocrity, as the title of his keynote address reflects. The Internet of Things (IoT) affects our overall social behavior, according to von Gehlen, and therefore has a major influence on B2B and B2C communication.
For the first time, simultaneous interpreting of all main presentations will be provided into German, English, and French. Like last year, there will be a special track devoted to the French market, as well as a press round table for journalists where the CEO and regional managers will discuss the current situation in the various markets. There will also be ample opportunity for discussion and networking during the breaks and at the evening event. More participants than ever before are expected this year, and not only from Europe.